As we slowly creep in on the last quarter of the year, are you left reminding yourself that tomorrow you need to work on the marketing tasks you have been pushing off? Whether you are a new business or an established business, marketing is an essential part of your businesses' success. The average consumer spends almost 2 hours a day surfing social media for new content. Getting the right message to your connections at the right time can be tricky, especially if you don't have the time, don't understand, or maybe don't even like marketing.
If your company is neglecting marketing tasks, it may be time to outsource some of your marketing projects. You can outsource your entire marketing and implementation strategy to a marketing agency who has the staff, knowledge, and experience to create a brand and content that will be noticed. Marketing that is effective will increase trust awareness, help you grow lasting connections with your audience, which in turn will create business for you. If you are not ready for a complete marketing makeover or don't have the means to, think about outsourcing some of your marketing tasks. Below are the top 7 marketing tasks you you can easily outsource today.
Marketing Schedule - If you don't have a marketing schedule or maybe you have a hard time coming up with the topics to focus on when it comes to content, then have a marketing schedule made for you that fits your business and keeps you on track with your marketing implementation.
Social Media - Having regular social media content posted and continuing conversations on social media platforms is a great way to collaborate, create lasting connections, and grown your consumer base.
Website - Your website is often the first impression that a new connection will receive of you. The average person skims a website page and will leave in about 15 seconds unless something grabs their attention.
Newsletters - Finding the time to come up with creative ideas for your e-newsletter can be hard. An e-newsletter or e-blast sent out consistently and regularly will elevate your brand as well as serve as a communication platform for creating lasting connections. It's also a fantastic tool to help establish you as an expert in your field.
Search Engine Optimization (SEO) - Are you easily found on Google, Bing or Yahoo? If not, you may be overlooked. Effective SEO tactics can increase your website traffic drastically.
Press Release - Do you have something important you would like to share with the world but do not know how or where to share it? Media outreach is one of the most underutilized resources that could create major impact towards gaining publicity for your business or organization.
Email List Management - Having someone manage your email list to make sure your information is up-to-date and accurate could be a real time saver for you.
Missing out on the opportunity to create connections and develop lasting relationships with potential customers and your tribe could be a costly mistake. If you don't spend that time, money and energy on marketing and on creating relationships, someone else will.
I would love to talk to you about your marketing needs and create a plan that fits your business and budget. As always, if you have questions, comments, or thoughts to share, please email me. I would be happy to listen and help in any way that I can.
To your Illumination,