 If the breakdown is inevitable and you just can't avoid it, (read about avoiding a breakdown by clicking here) find the immense opportunity in it. I know...when you are down, destroyed, and lying on the side of the road smoking (a reference to my car) there IS an opportunity. Don't roll your eyes. I know this sounds woo woo, but maybe Deepak can change your mind.
Deepak Chopra, who I greatly admire, tells us, in every problem we face there is an opportunity that awaits. It's your choice, whether you seize it or not. To seize it, you must recognize that the opportunity exists. When you recognize the problem, you gain the chance to rebuild. Even in the wake of complete annihilation, you can pick yourself up, or even your business or your car up and start again...
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 Over the past 11 years, Firefly Strategies has worked with both non-profits and for-profits, illuminating the impact of programs, products, and services in New Mexico and all over the world! With offices now in Denver and Santa Fe, we have an expansive reach. The greatest impact for you and your business is by allowing us to become your personal marketing department. Why should we be your marketing power team? Because of our ability to leverage resources to create a greater ROI. And because we have a comprehensive team of experts working on your behalf (in partnership with you). Take a look at our successful case studies! Please feel free to utilize the free resources located here on our blog. Or... join our free Facebook group Fireflies Lab for a community of growing businesses who are learning and implementing marketing strategies. Or... call us to learn more about how we can take marketing off of your plate. My goal with this blog is to shed light on all of these issues, especially as pertains to marketing/communications strategy, implementation, and community building. Ultimately, I hope this blog will be useful in illuminating the possibilities for you and your endeavor. Here's to your illumination!   Breakdowns. It can happen. In fact, it happened to me, or shall I say, it happened to my car. But, it feels like a personal breakdown too. So why did this breakdown occur and what can I learn from it? Well to start, a key gauge in the car made it look like everything was fine. No lights were flashing, no check engine alerts. From where I was sitting, all seemed fine. Then yesterday, I heard this horrible knocking sound coming from the engine. Today, it broke down.
Personal breakdowns are similar to this. From the outside, everything looks good, or at least this is how you present yourself to others. That you've got it all under control. In fact people always say how in control you always are. You are smiling at everyone you meet, no one knows that secretly things are being neglected in your life and you are approaching or are on the brink of a breakdown....  My first blog of the New Year, WOOHOO! What's it about? Not giving up. Yes, I know it's still a little early to give up. Various articles on the web site statistics that people give up on their resolutions within weeks of setting them. Here it is just 7 days into the year and I would bet that many of us are already slacking a bit. I'm here to tell you that it's okay to slack, but don't give up.
You see, sometimes we slack because something internally is off. We either need a break from the rigidity, or our body just wanted to head down a different path one day. Other times, starting something at the beginning of the year is too much pressure so you are stressed out about your resolution. You are making it too hard on yourself. And then there are instances where the way you are approaching or have acted on your resolution might not be the right way to go about it. In other words, there are many reasons why the majority of us don't find sticking to resolutions a walk in the park. Even getting out to the park on these blistery winter days in Santa Fe are hard!... |
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Photos used under Creative Commons from wwarby, Alexandre Prévot, Jenn Durfey
