When I was first starting my business, getting tips on how to effectively run and market my business were so valuable to me. I would take every piece of advice and collect them like tips in a tip jar. These pieces of information were as good as getting paid, because they helped me to land some of my first paying clients!
So, I want to share my tip jar with you. Today I gave a presentation to a circle of moms who are looking to re-evaluate their skills and see how they can earn money while staying at home with their babies. Some of them were already in the midst of creating business plans or even launching their businesses....
I have the book "The Creative Habit" by Twyla Tharp very near me in my office at all times. This book has offered me inspiration on several occasions. Mostly, it has provided me with specific actions to take to help me transform my way of thinking and being, allowing me to step away from doing things the way I always do them. It opened up my mind to try something new. These actions have helped me get through proposals to potential clients, problem solving marketing issues for current clients, and even coming up with ideas for growing my own business. Because I have found this book to be an invaluable resource over the years, I am compelled to share with you one of my favorite passages form this book and I challenge you to "Give Yourself a Little Challenge."...
Google is like the online phone book. I look up phone numbers and websites for businesses every single day on Google. I type in the name of the business and the city they are in, and it’s surprising how many businesses I can’t find in the Google search results. That’s a shame because guess what happens when I can’t find them? I go find someone else. Guess what your potential customers are doing if they can't find you? They go find someone else.
So, by the end of today, I have a challenge for you. Set up your Google Business Profile page. Google Business Profile is the service provided by Google that allows you to have a local listing with Google so that people like me, and your potential customers can easily find you and your contact information.
Here are step by step instructions...
Creativity is such a buzz word. Everyone is talking about getting creative. But, putting all trends aside, creativity is a part of our human nature. So to be human is to create. We create everyday. For instance, if we look at just how we create our mornings we'd see, for example, that we create our outfit for the day, we create what we eat for breakfast, and we create our plans for how to most effectively get through our day. These are things we do anew every morning and we've formed a habit to create these things in the morning. Therein lies the secret. Habit. Creating a habit is probably one of the most important things you could create. It's actually quite wonderful to know that creativity is something that is innate in us and that we already know how to be creative. So creating the habit just means acknowledging that and then taking action. Today, I am going to write about getting more in touch with that most human part of us and tap into a incredibly intelligent resource within us to create huge results in our work...